Brewed
Brewed is a subscription-based portal that provides B2C networking services. With Brewed users search for bars and breweries along the extensive database retrieved from Google Places, in an easy and fast way. Bars subscribe to the platform services on monthly or yearly recurring basis in exchange for the ability to manage the venue. It is the platform where users can find and buy 38 000 types of beers in 130 000+ bars, 5 000+ breweries and save 1 500+ events.
Location-based
Web & Mobile
200k queries
Our Task
CodeIT faced the task to build the responsive web application and native mobile apps for iOS and Android platforms. The first step of the whole process was to identify the values of the Brewed platform for its users. We needed to create the solution that would allow different users to perform different actions.
For Bars, Breweries, Events:
- Instant access to beer lovers online, right where they are
- Handy tools to keep product range and prices updated
- Simple and effective tools for proposition promotion
For Beer Lovers:
- Buy It Now shopping
- Integrated shipping services (e.g. UPS, Day&Ross, Vitran)
- Integrated payment gateways (Paypal, BillMeLater) and stress-free payments
- Social features (reviews, forum, blog, Q&A)
That meant that the platform had to include a multilevel database of places where beer could be purchased or brewed, that would automatically update. In addition to that, it needed the Geo-location services to give users the ability to look for the mentioned-above places nearby and nationwide. And of course one of the main features would be the integration with the social networks – the user could sign up through one, add their own profile, claim bars and breweries, create custom menus, rate places, leave comments and share it with friends.
The Implementation
database
We created the extensive database of bars and breweries that were retrieved from Google Places via the API and synced “Venues” database with “Beers” and “Beer Lovers” databases by the Webhook to follow the recent information updates. The search in this database is performed through 38K beers, 5.6K breweries, 129.1K venues and 1.5K events.
- - Location radius
- - Beer sort / type / name
- - Brewery
- - Venue name / address etc
FLEXIBLE AND PROGRAMMABLE MENU BUILDER
For Bars and Breweries owners, we have created a custom, easy-to-use and multi-functional menu. The system allows them to claim their business; add, remove or schedule products; create their own menus and print them or place them online.
Business owners could claim their Breweries for free in several steps – search for a brewery, claim it and manage.
- - Choose template
- - Choose color schemes
- - Choose fonts
- - Upload images of your products
- - Choose info fields for the product
- - Fill in the products info
- - Post menu on the venue page or on the site or even save it as a ready-to-print PDF file
social networks
Among other website features, there are a lot of social network elements. Users can follow each other, check in bars, rate and consume beers. The idea is similar to the combination of Instagram and Swarm, just domain specific.
The Rating system helps users to rate venues and beers, put the comments along with tags. Users can easily find the brewery/beer/bar of interest in their location or somewhere else using friends’ references. Said brewery/beer/bar can be added to the Favorite list for quick access or shared with friends in social networks (Facebook, Twitter).
promotion
As part of the scope, the Events module was designed. The bar owner can create scheduled/postponed events for his venue and provide users with free access according to VIP lists. Thanks to the complex level access system, the bar owner can organize the management process in details: there are separate roles for managers and bartenders.
Technology Stack
Our Input
As a result, CodeIT built from scratch a cross-platform solution with the clean and intuitive user experience. The platform is complex and multi-functional, but at the same time user-friendly. It can handle the load of 200k same-time queries and embraces locations and users from all the United States.